PhishingU versus GoPhish
| PhishingU (us) | GoPhish | |
|---|---|---|
| Pricing model | A one-time payment per campaign, from ₪999 | Open source, free - self-installed |
| Commitment | No subscription, no commitment | None (the tool is free) |
| Hebrew and Israeli adaptation | Full Hebrew (RTL) and a certificate of participation in awareness training | An English tool, with no built-in training content |
| Setup and time | About 15 minutes, no technical knowledge* | Server installation, SMTP and domains - technical knowledge required |
| Report and certificate | A summary report + an awareness training completion certificate | Basic reports (no certificate) |
| In-person training by a CISO | Yes, optional (at the office or remote) | None |
| Who it suits | Small and mid-sized businesses in Israel that want a quick exercise in Hebrew | Technical security teams that want a free self-installed tool |
* Setting up an exercise with PhishingU takes less than 15 minutes with no technical knowledge - one simple action is required from IT (allowlisting the sender), and launch is subject to a review and approval by the information security team, up to one business day.
The comparison is based on public information as of September 2026 and is intended for general orientation only. The features, products and prices of other vendors may change - we recommend verifying with each vendor. The names KnowBe4, GoPhish and PhishingBox and the trademarks belong to their lawful owners; there is no affiliation, association or sponsorship between them and PhishingU.
Choose PhishingU if
- You want to run an exercise in about 15 minutes without setting up a server, SMTP or domains (one allowlisting action by IT is required, and launch is subject to a security review of up to one business day)
- You have no technical team to maintain a sending infrastructure, or you have no time for it
- You need ready-made templates and landing pages in Hebrew, a summary report and a certificate
- You want the sending to go through review and approval by an information security team before it goes out
Choose GoPhish if
- You have a technical security team that wants full control of the code and the infrastructure
- You prefer a free self-hosted tool and are willing to maintain it
- You build highly customized scenarios and need the flexibility of open source
Frequently asked questions
For a comparison with all the tools: The full comparison page